An advertising veteran with over 20 years of experience, Frank has worked around the world from Germany and London to New York City and LA with highly respected ad agencies, including MAL and 180LA. As a strategy and planning expert, he’s respected for his creative thinking and drive to find better solutions, which he’s done for prestigious brands, such as Nike and Apple. He gave up his daytime job as SVP of Strategic Planning at INNOCEAN, USA, to turn SIFTLY from his side hustle to his main hustle back in summer 2017.
Why SIFTLY? As a manager and candidate, Frank saw how the hiring process is broken. It’s slow for the industry and doesn’t connect the right people to the right jobs.
His goal was to create a simple solution that would streamline the hiring process to overcome the challenges of current online job search boards. By creating a smarter matching service and gathering the largest talent base in advertising and the larger marketing service industry, he envisioned SIFTLY as the ‘one and done’ solution that would stop emails about irrelevant job leads, and make checking job boards a thing of the past.
Welcome to Frank’s vision and solution – SIFTLY.
With growing demand for our full-service SIFTLYplus, Nobbie has turned his focus on adding hi-touch to our hi-tech solution to find Creative candidates. A former ECD and respected hiring manager, Nobbie will add the level of subjectivity and intuition to the proprietary matching algorithm he spent months tweaking. All while still shepherding the SIFTLY brand.
Based in New York City, Jon is a marketing, media and strategy veteran with agency, start-up and client-side experience. A natural matchmaker, Jon brings to SIFTLY data-driven rigor, connecting best-in-class media talent with opportunities where they'll thrive. In addition, Jon also leads our business development practice and strategic partnerships.
Chincha will lead our job-matching platform for opportunities in Creative Production/Project Management at agencies, production service companies and post production houses. Besides scaling SIFTLY.com to become THE go-to-source for full-time opportunities, Chincha will also lead the expansion of our freelance platform SIFTLYnow for Production/Project Management gigs and be the lead recruiter for full-service Production/Project Management searches for SIFTLYplus.
As an international client services leader for fortune 500 companies, Katrin advises us on our account management division to make it most useful for our talent in client services.
Andy Von Kennel
As our Media Co-Founder, Andy provides strategic advice to our media division to become the most specialized matching platform for talent in media agencies and media departments.
Senior Marketing & Strategic Business Advisor
Jon Bond is one of the advertising/marketing industry's most accomplished thought leaders, having co-founded Kirshenbaum Bond, and later serving as CEO of Big Fuel social media.
Jon serves as SIFTLY’s value accelerator, helping to achieve the company’s ambitions as our senior marketing and strategic business advisor.