Your Team Behind The Scenes

An advertising veteran with over 20 years of experience, Frank has worked around the world from Germany and London to New York City and LA with highly respected ad agencies, including MAL and 180LA. As a strategy and planning expert, he’s respected for his creative thinking and drive to find better solutions, which he’s done for prestigious brands, such as Nike and Apple. He gave up his daytime job as SVP of Strategic Planning at INNOCEAN, USA, to turn SIFTLY from his side hustle to his main hustle back in summer 2017.

Why SIFTLY? As a manager and candidate, Frank saw how the hiring process is broken. It’s slow for the industry and doesn’t connect the right people to the right jobs.

His goal was to create a simple solution that would streamline the hiring process to overcome the challenges of current online job search boards. By creating a smarter matching service and gathering the largest talent base in advertising and the larger marketing service industry, he envisioned SIFTLY as the ‘one and done’ solution that would stop emails about irrelevant job leads, and make checking job boards a thing of the past.

Welcome to Frank’s vision and solution – SIFTLY.